Colours are all around us. But did you know each colour has a certain psychological effect on us as humans? This blog post explores colour psychology and how you can use it to harness a positive impact on your branding.

If your brand is lagging behind a fast-growing competitor, struggling to retain existing audiences, or simply feels stale and uninspired, it may be time to revitalise and refresh your look. A brand refresh is a perfect time to re-think your brand story, and upgrade how your different branding elements share your message in a way that generates buzz, builds revenue, and sparks growth.

Did you know that the ethical brand has become an increasingly important and valuable company asset in recent years? THAT Branding Company will educate you more on ethical branding.

Caring about the environment is no longer a trendy option. It's an important part of your company's success. Businesses that don't take advantage of the circular economy today are likely to face serious issues tomorrow.

Since we started, we have been aware of and avoided unethical and manipulative marketing practices here at THAT Branding Company. We recently joined The Ethical Move - an organisation that allows companies like us to sign the pledge to move toward responsible marketing and away from unethical practices.

Signing The Climate Pledge and reducing your carbon footprint will have a great impact on the environment and is the socially responsible thing to do, especially for companies operating in industries with large carbon emissions, but it can also have a great impact on your brand identity and community, and here’s how…

The term B Corp is becoming increasingly popular since the first companies received the certification in 2007, but many people still don’t know exactly what they are, so let us explain it for you.

The oil industry creates colossal amounts of CO2 when it burns the sludge it can not use in the refinery. Envorem is geared up to solve that issue and appointed us to help get them established on the world stage.